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Privacy Policy

1. INTRODUCTION

Vedic Silver Artefacts LLP ('Company', 'We', 'Us') is committed to protecting your privacy and handling your personal data responsibly. This Privacy Policy is drafted in compliance with the Digital Personal Data Protection Act, 2023 ('DPDP Act'), the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and applicable provisions of the Information Technology Act, 2000.

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2. DATA WE COLLECT

2.1  Personal Data Provided by You

  • Identity data: Full name, date of birth, gender

  • Contact data: Mobile number, email address, delivery address(es)

  • KYC / Identity documents: PAN, Aadhaar (last 4 digits only), Passport, Voter ID

  • Financial data: Payment instrument type; billing address (card or net banking details are NOT stored bythe Firm)

  • Transaction data: Order history, purchase value, Product preferences

  • Communications: Customer support interactions, reviews, complaints

2.2  Automatically Collected Data

  • Device data: IP address, browser type, operating system, device identifiers

  • Usage data: Pages visited, clicks, search queries, session duration

  • Location data: City/region-level location derived from IP address

  • Cookie data: As described in the Cookie Policy (Part III)

 

3. PURPOSE AND LEGAL BASIS FOR PROCESSING

Purpose

Legal Basis

Account registration and KYC verification

Performance of contract; legal obligation (PMLA)

Order fulfilment, invoicing, and delivery

Performance of contract

GST compliance and Tax Invoice generation

Legal obligation (CGST Act)

AML/KYC compliance and suspicious transaction reporting

Legal obligation (PMLA 2002)

Customer support and grievance resolution

Performance of contract; legal obligation

Fraud detection and prevention

Legitimate interest; legal obligation

Platform improvement and analytics

Legitimate interest

Promotional communications (with consent)

Consent (separately obtained)

Compliance with court orders / law enforcement

Legal obligation

 

4. DATA SHARING AND DISCLOSURE

We share your personal data with:

  • Logistics and courier partners — for Order delivery

  • Payment Aggregators / Gateways (RBI-authorised) — for payment processing

  • GST filing platforms and auditors — for tax compliance

  • BIS/hallmarking authorities — where legally required

  • Law enforcement agencies, courts, and regulatory authorities — as required by law

  • Fraud prevention services — for detection and prevention of fraudulent transactions

We do NOT sell, rent, or trade your personal data to third parties for their marketing purposes.

 

5. DATA RETENTION

  • KYC and transaction records: Minimum 5 years (PMLA Rule 10) and 8 years (Income Tax Act)

  • GST records: 6 years from the due date of return

  • Account data: Duration of account + 3 years after deletion

  • Marketing consent records: Until withdrawal of consent + 3 years

 

6. YOUR RIGHTS UNDER DPDP ACT, 2023

  • Right of access — to know what personal data we process

  • Right of correction — to correct inaccurate personal data

  • Right of erasure — to request deletion of personal data (subject to legal retention obligations)

  • Right to grievance redressal — to raise complaints with our Data Protection Officer

  • Right to nominate — to nominate a person to exercise your rights in case of incapacity or death

 

7. DATA SECURITY

The Firm implements security practices as prescribed under the IT (Reasonable Security Practices) Rules, 2011, including: SSL/TLS encryption for data in transit; access controls and role-based permissions; regular security audits; and incident response protocols. In the event of a data breach affecting your personal data, you shall be notified as required under applicable law.

8. CHILDREN'S PRIVACY

The Platform is not directed at individuals below 18 years of age. the Firm does not knowingly collect personal data from minors. If we become aware that personal data of a minor has been collected, it shall be deleted promptly.

 

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COOKIE POLICY

Vedic Silver Artefacts LLP

 

1. WHAT ARE COOKIES?

Cookies are small text files placed on your device when you visit the Platform. They enable the Platform to function efficiently, remember your preferences, and provide analytics. This Cookie Policy is part of our commitment to transparency under the Information Technology Act, 2000 and IT Rules, 2021.

 

2. TYPES OF COOKIES WE USE

Cookie Type

Purpose

Strictly Necessary Cookies

Essential for the Platform to function — login sessions, cart retention, security tokens. Cannot be disabled.

Functional Cookies

Remember your preferences (language, region, currency). Enhance user experience.

Analytics Cookies

Collect anonymised data on Platform usage to help us improve the Platform (e.g., Google Analytics).

Marketing Cookies

Track your browsing to serve relevant product advertisements. Only set with your explicit consent.

Third-Party Cookies

Set by embedded third-party content (payment gateways, social media plugins). Subject to those third parties' privacy policies.

 

3. CONSENT AND CONTROL

On your first visit to the Platform, a Cookie Consent Banner shall be displayed. You may accept all cookies, accept only necessary cookies, or customise your preferences. You may update your cookie preferences at any time from 'Settings > Cookie Preferences' on the Platform.

Disabling analytics or marketing cookies will not affect your ability to use core Platform features.

 

4. COOKIE RETENTION

  • Session cookies: Deleted when you close your browser

  • Persistent cookies: Retained for a period of 30 days to 2 years depending on cookie type

  • Marketing cookies: Retained for up to 90 days

 

5. THIRD-PARTY COOKIES

Third-party services such as payment gateways and analytics providers may set their own cookies. Please refer to their respective privacy/cookie policies for details. the Firm is not responsible for third-party cookie practices.

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